One record per customer, across every channel.
The same person on WhatsApp, Instagram and email is one contact, not three. Store the fields your business actually uses, group people into segments, and take the whole lot in or out as a spreadsheet.
A customer list that reflects your business.
Identities that merge
A WhatsApp number, an Instagram handle and an email address can all belong to one contact — merge duplicates and the conversation history comes with them.
Your own fields & tags
Add the fields you care about — size, city, plan, renewal date — grouped how you like, then tag people for the things that change.
Segments that keep themselves current
Build a segment from field values, tags or behaviour and reuse it for broadcasts and automations. New contacts that match are simply in it.
Bulk import & edit
Bring a list in from CSV with column mapping and validation, edit hundreds of contacts at once, and export whenever you want your data back.
Masked where it matters
Phone numbers can be hidden from agents who don’t need to see them, while they still answer the conversation normally.
Where they came from
Every contact carries its source — a broadcast reply, a WA.me link, a store order or an import — so you can tell which effort is actually bringing people in.
Good to know
- Add a mobile number to a contact you first met on Instagram or email.
- Groups let you keep a hand-picked list separate from rule-based segments.
- Opt-out state is held on the contact and respected by every sending surface.
- Contact data stays in India and is covered by the audit trail.
Bring your customer list together.
Import a CSV, map your fields, and see every conversation against the right person.